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3.Mark#39;s Wife Priscilla Chan Is Even More Private than He Is3.马克的妻子普利西亚·陈比马克还低调The irony of the couple at the heart of the biggest source of personal information in the world being extremely private is amusing, and even Zuckerberg and his wife, Priscilla Chan, can see that. Chan recently gave one of her first and only interviews on The Today Show where she revealed a number of things about herself and her husband. Chan was a grade school teacher and is now a medical school graduate and hopes to become a pediatrician. She lives a very humble life considering she has been attached to one of the wealthiest and most controversial figures in tech for the last 13 years. Chan#39;s parents left their home country in a refugee boat seeking a better life for themselves and their future children, and she is the first in her family to graduate from college. Education is very important to her and she and Mark have announced that they are donated 0 million to improve Bay Area public schools. Priscilla admits that the couple want to have kids, but their busy lives mean that they will be putting it off for a while. Besides, they aly have a child named Beast, a Hungarian sheepdog who has 1.8 million followers on Facebook and possibly even more hair. Priscilla jokes that Beast is Zuckerberg#39;s number two priority after Facebook. She finds it strange that the public has so much curiosity about her because she is just the daughter of an immigrant family training to be a doctor, and that is how the people in her life treat her. She laments that it is sad that the public do not see her husband as she knows him, and Priscilla describes Mark as funny, thoughtful, sensitive and caring.这对夫妻想要在个人信息最易泄露的城市中心保有极度的个人隐私简直是荒谬、讽刺,而他们也意识到这一点了。陈最近上了《今日之秀》(The Today Show),这是她第一次也是唯一一次接受访谈。在节目里,她透露了关于她自己和马克的很多事情。陈以前是一位小学教师,现在呢,是医学院的研究生,并希望能成为儿科医师。考虑到过去的13年里她已经跟世界上最富有且最受关注的人紧紧地联系在一起了,她的生活堪称简朴。陈的父母当时是搭着一艘难民船离开了自己的国家,想要为自己,为将来的孩子寻求更好的生活。陈也是家里面第一个大学生。教育对她来说很重要,所以她和马克已经捐献了一亿两千万美元来改建旧金山湾区的公共学校。普利西亚也承认了他们其实是想要孩子的,但是他们太忙了,所以只能将生宝宝的计划延后。此外,她表示他们已经有一个;小孩;了,是一只名叫比斯特(Beast)的匈牙利牧羊犬。它在脸书上已经有一千八百万的粉丝了,并且可能还将不断上涨。普利西亚开玩笑说,比斯特是扎克伯格除了脸书之外最关心的东西了。她发现大众对她过分好奇了,这让她觉得很奇怪,因为她也不过是来自一个移民家庭,努力培训,梦想成为一名医生的普通人。她周围的人也就是这样看待她的。她感慨说大家并没有像她那样了解她的丈夫扎克伯格,她眼中的扎克伯格是一个有趣、有思想力、有点敏感又很有爱心的男人。2.Facebook Is Buying up Innovation Left and Right2.脸书正四处购买创意Facebook does not just want to be a social networking site, instead Zuckerberg dreams of a one stop shop for all online communication and development. Zuckerberg recently bought Whatsapp, a major player in online mobile messaging, for billion. If you have ever wondered how Facebook can suggest who to tag in your uploaded photos, that#39;s because they also purchased facial recognition software Face.com for somewhere between and 0 million. In the same year, Facebook bought the photo sharing Instagram for billion. While the purchase was scoffed at because Instagram wasn#39;t profitable, Zuckerberg reiterated his mission of providing an even better sharing experience. Facebook has also purchased location sharing services, advertising software, and other social media feeds including ConnectU. ConnectU is the platform created by the Winklevoss brothers and Facebook purchased it according to a court settlement for cash and a share in Facebook stock.脸书不仅仅想成为一个社交网站,相反,扎克伯格梦想把它打造成一个适合所有人网上交流、发展的一站式商店。扎克伯格最近斥资190亿美元收购了Whatsapp——一款主要用于智能手机之间通讯的应用软件。你想知道脸书是怎么实现圈人标记上传照片的功能的吗?这是因为他们大概花了五千五百万到一亿美元收购了人脸识别软件——Face.com。同年,脸书以10亿美元收购了照片分享软件——Instagram。这一收购决策遭到了众人的嘲笑,因为Instagram并不盈利,但扎克伯格却一再重复强调他的使命是提供一个更好的经验交流平台。脸书还收购了位置分享务、广告软件以及其他社交媒体订阅,包括 ConnectU。ConnectU 是温克里弗斯兄弟(Winklevoss brothers)创建的一个平台,脸书用法定结算资金及脸书的一部分股份换得了ConnectU。Facebook also bought the virtual reality firm Oculus VR for billion dollars. Zuckerberg hasn#39;t announced a specific plan for this massive purchase and so the public will just have to use their imagination for now.脸书还耗资20亿美元收购了虚拟现实公司Oculus VR。扎克伯格并没有公布详细的大批量收购计划,因此欲知详情,就只能靠猜喽。1.Zuckerberg Does Not Want to Simply Change the Internet- He Wants to Bring It to the Whole World1.扎克伯格不仅想改变互联网,他还想把它推向全世界Zuckerberg built the prototype for Facebook.com in only one week, but he is going to take his time in changing the world. Zuckerberg wants to bring Internet access to the other two-thirds of the world#39;s population because only 2.7 billion people have access right now. Zuckerberg insists that the whole world should get in on the Internet because we#39;re missing out on the creativity and ingenuity of almost two thirds of the world#39;s population. Facebook is working with NASA on a new ;Connectivity Lab; on Zuckerberg#39;s latest mission which involves drones, satellites and even laser beams. Zuckerberg hasn#39;t released a timeline yet for his massive project, but he has said that over the last year, 3 million people now have access to the Internet that didn#39;t before in the countries of Paraguay and the Philippines. This venture, entitled Internet.org, is working with manufacturer#39;s of mobile internet device and technology companies to achieve the massive goal of bringing the Internet to the entire world#39;s population. Zuckerberg has even issued a call to arms to Google, with whom they compete for advertising space, saying that everyone should be participating in this coalition because a bigger Internet is better for everyone.扎克伯格一周内建立了脸书的原型,但是他将花更多的时间来改变世界。扎克伯格想让世界上其他2/3的人口也接触互联网,因为现在互联网的使用人数只有27亿。扎克伯格坚持认为整个世界都应该参与进互联网的世界,因为我们错过了世界上大约2/3的人口的创造力。在扎克伯格的最新工作日程中,脸书会与美国国家航空航天局(NASA)合作,在新的;互联实验室;(Connectivity Lab)中对无人侦察机、卫星甚至激光束进行相关的研究。扎克伯格并没有公布这个庞大的项目的运行时间,但是他透露说,去年巴拉圭(Paraguay)和菲律宾(Philippines)已有300万人开始接触互联网了。这个名为Internet.org的联合机构与移动互联网企业携手合作,预计实现一项重大目标:向全人类推广普及互联网。扎克伯格甚至向谷歌;宣战;,与他们争夺广告空间,声称每个人都应加入这个联盟,因为互联网范围越广,对每个人就更有利。Internet.org has recently come under fire for supposedly violating the idea of net neutrality. Zuckerberg says that programs like his can co-exist with net neutrality and that having some connectivity is better than having no connectivity at all. Net neutrality has been a hot button issue in the last few years. It is a movement against internet providers like Comcast, who want to charge more data to visit certain websites. This practice is seen as discriminatory and Zuckerberg will have to face it sooner or later or face the wrath of the 5 billion new people he has worked so hard to connect to the Internet.Internet.org最近因为违反网络中立原则而受到攻击。扎克伯格表示,这个项目并不违背网络中立原则,企业联合模式优于;孤军奋战;。过去几年,网络中立原则成为一个热门话题。它是一项反对供应商(比如康卡斯特Comcast)为控制传输数据优先级,不平等对待互联网访问的运动。这种做法被视为具有歧视性,扎克伯格迟早都要面对这一问题,否则他将他将承受50亿网民的愤怒。Mark Zuckerberg is one of a number of young CEOs in Silicon Valley, but he is also one of the wealthiest and most controversial. He runs a company that provides a product that 1 billion people want to use, and that many people want to work at. His employees praise his egalitarian office structure but some lament the lack of organization in the young company. Facebook constantly surprises with new innovations and opened the gate for an entirely new use of the Internet. The man behind it is a private man but is described by those around him as a man with a big heart. Zuckerberg says that he created Facebook to be useful, not to be cool but it appears that he may have accomplished both.马克·扎克伯格是硅谷最年轻、最富有且最具争议性的首席执行官(CEO)之一。他的公司运营的产品拥有10亿用户,且许多人想为他工作。他的员工都称赞这家企业崇尚的平等理念,但同时也对其松散的管理制度表示不满。脸书不断地给用户带来了新的惊喜,并向世人打开了互联网全新应用的大门。然而它背后的这位孤僻的创始人却被周围的人描绘成了一位野心家。扎克伯格说他创造脸书是为了应用而非耍酷,只是他恰好完成了这两项而已。审校:围巾 校对:Candy 旭旭 /201507/386496Aeon Bank will introduce ATMs that allow people to access cash using only fingerprints for identification, becoming the first Japanese bank to offer biometric verification without also requiring a card or PIN.日本永旺将引入新一批ATM取款机,届时顾客仅凭指纹验就能取钱。这也使得其成为第一家提供生物识别验而不需要卡或身份信息的日本。Customers who register their prints with the bank will simply scan two fingers to activate the machines. They will be able to make deposits, withdrawals and transfers as well as check their account balances. Withdrawals and transfers will be capped at 1 million yen (,233) for now. Users will need to be 18 or older, since children#39;s fingers grow as they age.在录入指纹的顾客仅需扫描两个手指就能激活取款机,可以存款、取款、转账以及查询账户余额。目前取款和转账的上限是100万日元。这项举措的适用对象是18岁及以上的顾客,因为孩子随着年龄的增大手指也会生长。The unit of retailer Aeon will open up fingerprint registration Feb. 15, aiming to have the technology y to use by late March. The first of the fingerprint-ing machines will be installed at a store in Tokyo#39;s Chiyoda Ward. The company plans to add more around summer and hopes to eventually operate around 5,500 units throughout Japan if all goes well.永旺将于2月15日开放指纹登记,预计3月下旬开始使用这项技术。第一台指纹读取机将会在东京千代田区的一家永旺推行。大约明年夏季,永旺将引入更多这种ATM机,确认没有问题后逐渐在全日本境内推广约5500台。A number of Japanese banks use biometric identification in conjunction with cards or PINs. For this project, Aeon Bank is partnering with startup Liquid, which boasts advanced fingerprint recognition technology. The bank hopes to make ATMs more convenient while reducing card theft.现在,许多日本将生物识别技术与卡或身份信息捆绑在一起使用。为了此次的项目,永旺与拥有先进的指纹识别技术的新创企业Liquid进行合作。永旺希望新型ATM机不仅可以提高操作的便利性,还可防止盗窃卡等犯罪行为。 /201601/419955

Hundreds of Russians plug away at keyboards, sping pro-Kremlin propaganda on social media sites and masterminding online hoaxes every day. They work in what have come to be known as “troll farms”, named after the derogatory nickname used for people who sp hate on the internet.数以百计的俄罗斯人每天不停地敲击键盘,在社交媒体上传播亲克里姆林宫的宣传言论,策划一个又一个网络骗局。他们在所谓的“巨魔农场”(troll farm)工作,这个带有贬义的名称源于那些在网络上散播仇恨的人的绰号。Adrian Chen, who visited a troll farm called the Internet Research Agency while reporting for The New York Times, believes that the Russians might be the most organised trolls.在为《纽约时报》(New York Times)报道期间,Adrian Chen探访过一个美其名曰“互联网研究机构”(Internet Research Agency)的巨魔农场,他相信那里的俄罗斯人可能是最有组织的“巨魔”。However, they are not unique — social media is being used to distort political debate around the world.然而,他们并不是唯一这样做的人——在世界各地,社交媒体都被用于扭曲政治辩论。In Russia, Mr Chen says, internet users may not be convinced by the comments left by trolls on internet sites. But trolling works by sowing seeds of distrust in online conversations. It pours cold water on social media’s promise to bring people together for frank discussion.Chen表示,在俄罗斯,互联网用户可能不会听信“巨魔”在网站上留下的。但这种行为靠的是在网络对话中播下不信任的种子。人们原本希望社交媒体能让人们在一起坦诚讨论,但“巨魔”行为给这一希望泼了一盆冷水。“This more insidious effect is to make the internet an unreliable source of information and to undermine the democratic nature of the internet. That is to the government’s advantage,” he says.“更阴险的影响是让互联网沦为不可靠的信息源,削弱互联网的民主本质。这对政府是有利的,”他说。Troll farms in Mexico and India work in a similar way, Mr Chen adds, and the same principle applied in “GamerGate”, an organised online harassment campaign against women in the game industry, which erupted in 2014. “You can easily flood the internet with this garbage to try to drown out your opponents,” he says.Chen补充道,墨西哥和印度的巨魔农场也是以类似方式运作的,同样的道理也适用于“GamerGate”事件。这起在线骚扰视频游戏业女性从业者的有组织事件发生在2014年。“你可以轻易用这种垃圾淹没互联网,试图盖过你的对手,”他说。China also runs its own propaganda armies and monitors what people post online to see how public opinion is changing. Meanwhile Isis supporters have become expert in creating anonymous accounts that are used to sp propaganda and recruit potential terrorists. As soon as companies such as Facebook and Twitter shut these down, new ones appear.中国也有自己的宣传大军,并对人们在网络上发表的言论进行监视,以查看民意变化。同时,“伊拉克和黎凡特伊斯兰国”(ISIS)的持者成为了创建匿名账户的专家,这些账户被用来传播ISIS宣传内容和招募潜在恐怖分子。一旦Facebook和Twitter等公司关闭这些账户,就会有新的账户出现。When social media sites first emerged, they appeared to give everybody the ability to broadcast their views, suggesting that a wider range of voices would be heard than in the mainstream media.当社交媒体网站首次出现时,它们似乎赋予了每个人畅所欲言的能力,暗示人们会听到比主流媒体更广泛的声音。However, a system that allows people to comment anonymously, and which makes it easy to retweet and share messages, is vulnerable to manipulation, particularly by organised groups with money and personnel — especially as the mainstream media seem willing to amplify their message.然而,一个允许人们匿名、并且可以方便地转发和分享消息的系统很容易遭到操纵,尤其是受到拥有财力人力的有组织集团的操纵——特别是在主流媒体似乎愿意放大他们的声音的情况下。Politicians have built large followings on social networks, thrilled to be able to reach voters directly. US President Barack Obama has more than 68m followers on Twitter, while the Indian prime minister Narendra Modi has more than 17m.政治人士在社交媒体上有大批关注者,他们为能够直接接触选民而感到兴奋。美国总统巴拉克攠巴马(Barack Obama)在Twitter上有逾6800万关注者,而印度总理纳伦德拉莫迪(Narendra Modi)拥有逾1700万关注者。But political debates that engage citizens are still rare, argues Professor Christian Fuchs, the director of the University of Westminster’s communication and media research institute. He points to Mr Obama’s use of his political account to promote a competition for a cruise to Alaska last month.但威斯敏斯特大学(University of Westminster)传播和媒体研究院院长克里斯蒂安富克斯(Christian Fuchs)认为,真正吸引公民参与的政治辩论依然很少见。他举例子指出,上月奥巴马利用他的Twitter政治账户宣传一场竞赛,奖品是乘邮轮旅游阿拉斯加。“Such populism 2.0 reduces the political public sphere to submit-and-win contests, political spectacles and personality politics dominated by leadership figures,” he says. “What is today largely missing are politically innovative users of social media that engage citizens in political conversations with each other, in which they have the chance to discuss and explore the complexity of the key political challenges the world faces today.”“这种2.0版本的民粹主义将政治公共空间降级为‘提交并赢奖’的竞赛、政治表演以及由领导人物主导的人格政治,”他说,“当今基本上不存在有政治创意的社交媒体用户,他们能够发动公民在彼此间开展政治对话,在此过程中有机会讨论和探索当今世界面临的关键政治挑战的复杂性。”Nick Anstead, assistant professor at the media department of the London School of Economics, says it is also a myth that social media is a way to reach large audiences for free.伦敦政治经济学院(London School of Economics)传媒系助理教授尼克褠斯特德(Nick Anstead)表示,社交媒体是一种免费接触大批受众的方式的说法也是错误的。“When people were first considering the internet and new media, there was certainly a sense that it was going to change the power dynamics, it would lead to a redistribution of power,” he says. But it is now clear that to thrive on social media, politicians have to have access not only to a large group of supporters and but also to money, he says.“当人们最初考虑互联网和新媒体时,确实有种看法认为这些新事物将改变力量格局,导致力量的重新分配,”他说。但他表示,如今已经十分明显的是,如果要在社交媒体上走红,政治人士不仅必须拥有大批持者,还需要资金。In the 2008 US presidential election race, Obama’s campaign was seen as mastering the use of grass roots supporters to sp messages online — but it also spent 10 per cent of its paid media budget on buying digital advertising.在2008年美国总统选战中,奥巴马的竞选被视为很好地利用了基层持者来在线传播消息——但奥巴马选举团队也将10%的付费媒体预算用于购买数字广告。Andrew Heyward, of the MIT Media Lab, says politicians’ social media strategies now resemble those of brands, with Republican Donald Trump by far the most successful presidential candidate.麻省理工学院媒体实验室(MIT Media Lab)的安德鲁眠荭德(Andrew Heyward)表示,如今政治人士的社交媒体战略和品牌很像,这就是为什么共和党人唐纳德礠朗普(Donald Trump)成为遥遥领先的最成功的总统候选人。Mr Trump has made so many waves on social media they have flooded into traditional media and given him so much coverage that he is only just buying his first traditional, mainstream media advertisements.特朗普多次在社交媒体上掀起风浪,这些风浪涌入传统媒体,让他获得了铺天盖地的免费报道,以至于特朗普刚刚开始购买传统主流媒体广告。Mr Heyward is using a new analytics tool to track the “horse race of ideas” in the US presidential election campaign.海沃德使用了一种新的分析工具来追踪美国总统选战中的“思想赛马”。Discussion of many topics on social media — from national security to immigration — reflects what is being said in the mainstream media, and vice versa, the study has shown.这项研究表明,社交媒体上对许多话题的讨论——从国家安全到移民——反映出主流媒体正在进行的讨论,反之亦然。Because of this, Mr Heyward is more optimistic that social networks can actually become the “virtual town hall meeting” that Twitter, at least, has aspired to be.有鉴于此,海沃德对社交媒体能够变成“虚拟市政厅会议”抱着一种更加乐观的看法,至少Twitter有这样的志向。“It is a brave new world,” he says. “But actually, ironically, even though it takes advantage of a modern and sophisticated technology, it is a throwback to what the Founding Fathers had in mind — a lively conversation.”“这是一个美好新世界,”他说,“但具有讽刺意义的是,即使它利用精湛的现代技术,它其实是对开国先贤们愿景的回归——一场活跃的对话。” /201602/424100

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